Juice Beauty’s revolutionary formulations started with a basic premise: Karen believed that by formulating with an antioxidant and vitamin-rich organic botanical juice base, rather than petroleum derivatives or added water, and combining it with powerful skin care ingredients, it could yield equal or better results than conventional or natural products. Multiple clinical testing proved her right. The company really started growing when the GREEN APPLE™ Peel – now patented – escalated to fame through celebrity favorite mentions and media awards.
Today, Juice Beauty offers award winning (InStyle, ELLE, Allure, EWG awards) skincare, makeup and hair care products that meet rigorous U.S., organic regulations supported by solid eco-values that include purchasing many ingredients locally from West Coast certified organic farmers and manufacturing strictly in the U.S.A. often with solar power, utilizing sustainable containers and printing with soy ink. Juice Beauty also provides donations to five chosen charities.